About

George Sells is the owner and founder of George Sells Media, a boutique, all-encompassing media agency. He is an Emmy Award winning producer and journalist who spent more than two decades in television and digital news.  He has worked in markets including St. Louis, New York, and Los Angeles.

Upon departing the news business, he took his unique visual storytelling abilities along with his experience in digital communication to the business world.  Here he began specializing in a form of “branded content” geared toward a 21st century audience that wants to be informed and entertained, not just sold.  

He also kept his toe dipped in journalistic waters, hosting periodically for KMOX-AM and helping build a digital era newsroom for the Northsider and Southsider newspapers as Managing Editor. 

If it’s the cutting edge of tech that you like, George built the foundation for an organization set to gather news in virtual reality and 360 video around the nation. He identified and developed best practices for gathering, producing, and editing news in the VR space, and doing it in a time frame acceptable for daily news coverage. Part of this process involved shooting, producing, editing, and publishing stories himself. Sells produced nearly 50 VR/360 stories on his own, and received MANDT VR's first Emmy award in the process..

He also identified and hired reporters in multiple US markets, trained them in VR, equipped them with the right gear and the began the process of having them produce material.

While this was going on, he identified a need for some broadcast groups to learn VR news gathering for themselves. Sells put together a consulting plan that would allow broadcasters and other digital creators to enter the VR space efficiently and affordably. He ran business development for this wing of the company.

As part of an emerging VR startup, Sells was also involved a variety of other company projects. These include the implementation of content procedures for an OTT app developed for Podcast One, writing of pitch deck material aimed at a variety of major clients, and testing of cameras and live stream technology for a number of projects.

Prior to that, as Public Information Officer for St. Louis' top prosecutor, Sells was involved in crisis communication at the highest level as well as vital reputation management activities for the ag

George’s clients include St. Louis’ Cortex Innovation Community, Kirkwood R-7 schools, the Missouri Foundation for Health, Hurtt Fabricating, and the New Orleans Saints.